Most people look at financial statements and see rows of numbers. We'll show you how to spot the patterns, understand what drives business decisions, and ask questions that matter. Our twelve-month program runs from September 2025 through August 2026.
Register Your InterestWe interviewed 47 small business owners who struggled with financial reports. Turns out most tutorials teach formulas without context. So we started from scratch, focusing on interpretation before calculation.
Ran three pilot programs with different approaches. The groups that worked with real anonymized business data performed better than those using textbook examples. Changed everything based on that.
The program now includes 180 case studies from Australian businesses across retail, services, and manufacturing. Participants work through scenarios that mirror situations they'll actually encounter.
The September 2025 cohort will be our largest yet. We've added modules on forecasting and scenario planning, plus monthly Q&A sessions where participants can bring their own business questions.
Chloe ran a boutique in Newstead for three years. Every month she'd get financial statements from her accountant and just check if the bottom line was positive. When sales dropped in winter 2024, she had no idea why until two months later.
During the program, she learned to compare month-over-month trends and noticed her gross margin was shrinking. Turns out her supplier had increased prices gradually. She hadn't caught it because she only looked at total revenue.
Now she reviews her numbers weekly. When she saw foot traffic increasing but conversion dropping in early 2025, she adjusted her product mix instead of panicking about marketing spend. Revenue's steadier, and she feels more in control.
I thought I was doing okay because we always had customers. But I couldn't figure out why some months felt tight. The program showed me how to break down costs properly. Turns out my labour percentage was way higher than industry standard because I was overstaffing quiet periods.
Key Breakthrough
Learning to calculate and monitor labour cost percentage helped adjust scheduling without cutting staff hours unfairly
We had solid revenue but cash flow kept getting tight. I joined the October 2024 cohort wanting to understand why. The module on working capital was eye-opening. Our payment terms meant we were basically financing our clients' operations for 60 days.
Practical Change
Renegotiated payment terms with major clients and now monitor days sales outstanding monthly as standard practice